I'm Simone, a marketing strategist based in Kuala Lumpur.

Market Research | SEO | Paid Ads | Social Media Marketing: Turning data insights into creative resources

LinkedIn Profile

About Me

Data-Driven Marketing |
Engaging Audiences and Driving Growth

I’m a marketing strategist who loves turning data into stories and brands into connections. With five years in retail, FMCG and creative advertising, I’ve worked across competitive research & analysis, branding, social media and 360° marketing.

I’ve helped brands grow by uncovering what makes their audience tick and turning insights into action. Now, I’m focused on driving measurable growth, building lasting brand connections, and  staying ahead in the ever-evolving digital landscape.

Let’s craft digital strategies that connect, engage, and drive real results.

What Can I Do For Your Brand

Research & Analysis

In today’s fast-moving market, knowing your competitors isn’t just an advantage—it’s a necessity. My in-depth analysis of competitors’ positioning, marketing, and consumer trends helps brands spot market gaps and develop actionable strategies.

Social Media
Social media isn’t just about presence—it’s about impact. I help brands grow and engage through strategic social media marketing. From managing Instagram & Facebook to crafting content calendars and media buys, I develop strategies that boost visibility and drive engagement.
Content Strategy

I help brands tell their story in a way that connects and engages. From content pillars like tips, myths and why-buy messaging to eye-catching visuals and videos, I create content that leaves a lasting impression.

 

Compliments Received

(180 Degrees Brandcom)

From Client MOPIKO
Project: TVC Jingle Production 2024

“You are truly the most positive with the best mentality I’ve ever met. Really enjoy working with you.”

From Business Partner WECOFA
Project: Worked together on the operations for Brand Talk 1.0 to Brand Talk 5.0